Don't f*ck with fika!

A collection of stacked yellow and blue teacups with saucers is arranged on a table with a fern-patterned tablecloth.
Coffee cups at Ritorno Café, Stockholm.

Did you know that Sweden is one of the top 10 coffee-consuming countries in the world? We really love our coffee.

Not just the drink itself, but the whole experience. We love to fika.

I actually started drinking this magical beverage pretty late — around 18. Back then, I was working as a bricklayer and felt it would be rude to say no when the people who hired me offered me coffee. So I accepted. Sip by sip, I got hooked.

These days, I work with home inspections and visit about five homes a day. The first customer this morning started by pouring himself a cup of coffee. Then, a while later, he poured another — again, just for himself.

No offer, no question, nothing. Ruuuude.

Thankfully, the second client knew the drill.

I once read about a Swedish CEO who would serve lukewarm coffee (a major offense) during job interviews. Later, she’d ask if the candidate thought it was good or wanted a refill. Anyone who didn’t mention the temperature was labeled as lacking integrity. Brutal — but kind of brilliant.

So, if you ever visit Sweden, remember this one thing:

Don’t f*ck with fika!

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